- BRAND MEANING
- VALUES
- GOAL
Hongli Spirit
Hong Li (in English, it means Red Carp), Hong represents animators’sincere heart，and implies joy and lucky，it means a positive spirit and a confidence for the future. And Li means carp. In China, there is an old saying, the carp leaped through the dragon's gate and swam against the current. It has become a symbol of strength and persistence, and it is also a symbol of challenge and breakthrough. Hongli Animation Studios is intended to create extraordinary animation by efforts.
Earnest, Diligent and Cooperative
Animation is fun but also challenging.
Our animators take their work seriously and we encourage them to seek creative
approaches to both their work and life, and to take pride in all their accomplishments.
Make fine work more alive, make animators more proud
We hope to beable to give each movie vitality by our sense of responsibility and mission，to make everyonelearn to use，get well paid and be proud of their works.
ENVIRONMENT
